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Why do sports people set goals?

Jennifer Palmer - Jun 2011

I was listening to an interview with Kerrie Pottharst, the Australian Volleyball gold medallist, on the AMI Business Essentials monthly June 2011 audio CD.  Kerrie spoke about setting goals, short and long term; measuring (KPI’s); marketing and building relationships.

The points that stood out for me were setting goals and building relationships.

These also apply to business (and even family).

To take a negative view, if you don’t set your business goals then you accept whatever results are delivered to you as being OK.  Can you imagine any elite athlete saying that?  No way!!!

I heard Ricky Stuart talking about the first State of Origin. He said he will replay the game a few more times, and then break the game down segment by segment, so the Blues will know where they have to improve…..TO WIN!!

So let’s start applying some sport habits in your business.


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